To prevent overspending your budget we start slowing down your campaign when things start to get tight. There are a couple of formulas we use to slow down your campaign on forehand.
Partially slowed down: 30-50% less traffic
- Based on your daily spending you would run out of account balance later today.
- 90% of daily campaign budget reached for push
Heavily slowed down: 80-90% less traffic
- 99% of campaign budget reached.
- 95% of daily campaign budget reached for popunder
- Based on your daily spending you would run out of account balance within a couple of hours.
Seeing the turtle next to your campaign means the campaign is currently being slowed down. Your campaign is not running on full potential and we recommend you to increase your budget caps or account balance. For further assistance or questions please contact your account manager.