In-Page Push traffic looks like the normal push traffic but it’s placed on the website instead of the browser. It looks like a small message or alert that slides into your screen.
Small image in-page push message:
Bigger image in-page push message:
As you can see there are two types of in-page push messages. It depends per website which one will slide into your screen.
Benefits of in-page push
- It is shown directly on a website while the user is browsing.
- It works on any device and browser. Yes, even iOS.
- The user doesn’t have to subscribe first before notifications can be shown
- Because there is no need to subscribe, there is also no option to unsubscribe.
- You will pay per click
It’s a new type for advertising format that’s launched in 2020 and it can be a really popular format for advertisers.