Blacklist campaigns

Blacklist campaigns are perfect when you run it RON and optimize your campaign. You can exclude for example Site ID’s to optimize your campaign and improve your...

Whitelist campaigns

Whitelist campaigns are perfect when you want to create faster some profit. Beside your RON campaign you can create a whitelist campaign where you can bid higher on the more profitable Site ID’s. This method can be very important to scale faster your campaigns and...

Landing page optimization

Landing page optimization is very important for the profit that you will make in the end. Are you running already a landing page and its converting or do you have to create a new lander? Please check the optimization tips below:   Landing page optimization tips:...

What is banner blindness? and how can you avoid it?

Banner blindness is a well-known term in the online marketing world. Since the first advertisement, a lot of research has been done into the effect of banners. When people see to much of the same kind of banners they get “banner blind”. So for your campaign it’s...

What does CPA stand for?

CPA stands for Cost Per Action and will tell you how much you will pay for example an conversion. So that can be a lead, install, mobile subscription, etc. When you are running a CPA campaign you will tell how much you want to pay for a...

What does CPC stand for?

CPC stands for Cost Per Click and it defines how much it will cost when a user clicks on your advertisement. When you start a Push campaign you will pay for the click when a user clicks on your push notification. With a Popunder campaign you will pay for every visit...